{"id":15418,"date":"2023-10-03T12:21:09","date_gmt":"2023-10-03T10:21:09","guid":{"rendered":"https:\/\/www.adecose.com\/?p=15418"},"modified":"2023-10-06T12:58:44","modified_gmt":"2023-10-06T10:58:44","slug":"coseba-reune-a-mas-de-70-corredores-en-su-xiv-convencion-premier-2023-celebrada-en-la-habana","status":"publish","type":"post","link":"https:\/\/www.adecose.com\/en\/coseba-reune-a-mas-de-70-corredores-en-su-xiv-convencion-premier-2023-celebrada-en-la-habana\/","title":{"rendered":"COSEBA re\u00fane a m\u00e1s de 70 corredores en su XIV Convenci\u00f3n Premier 2023 celebrada en La Habana"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<ul>\n<li dir=\"ltr\"><em><strong>Se trata de un evento anual en el que la corredur\u00eda de seguros y red de franquicias re\u00fane a sus oficinas Premier repartidas por toda Espa\u00f1a durante varias jornadas de trabajo, formaci\u00f3n, team building, convivencia y ocio<\/strong><\/em><\/li>\n<\/ul>\n[\/vc_column_text][vc_column_text]\n<ul>\n<li dir=\"ltr\"><em><strong>Uso de datos, eficiencia como actitud, productos disruptivos, inteligencia artificial y transformaci\u00f3n digital fueron algunos de los temas que se abordaron en estas jornadas<\/strong><\/em><\/li>\n<\/ul>\n[\/vc_column_text][vc_column_text]\n<p dir=\"ltr\">La corredur\u00eda de seguros y red de franquicias COSEBA 1986 ha celebrado, del 27 de septiembre al 2 de octubre en La Habana (Cuba), su XIV Convenci\u00f3n Premier 2023, un evento anual en el que la marca re\u00fane a sus oficinas repartidas por toda Espa\u00f1a durante varias jornadas de trabajo, formaci\u00f3n, team building, convivencia y ocio.<\/p>\n<p dir=\"ltr\">As\u00ed, en la jornada de trabajo inicial, los m\u00e1s de 70 asistentes a la misma pudieron conocer, de la mano de la CEO, Silvia Dancausa, la evoluci\u00f3n de la marca COSEBA desde sus inicios, hace casi cuatro d\u00e9cadas, hasta la actualidad, convertida en referente nacional en el modelo de negocio de red de franquicias de corredur\u00edas de seguros.<\/p>\n<p dir=\"ltr\">\u00abLlegar hasta aqu\u00ed no ha sido f\u00e1cil en un mercado tan competitivo como el de la mediaci\u00f3n de seguros. Sin embargo, nuestra apuesta de crecimiento siempre ha sido la misma desde 1986: somos valores, somos personas. As\u00ed de f\u00e1cil y de compleja, a la vez, ha sido la clave de nuestro \u00e9xito. Nuestro objetivo a medio plazo es claro: crecimiento ambicioso, pero sostenible y sustentado en esos dos pilares\u00bb, explic\u00f3 Dancausa.<\/p>\n<p dir=\"ltr\">Otros temas que tambi\u00e9n se abordaron durante la jornada de trabajo fueron la eficiencia como cuesti\u00f3n de actitud fundamental, la aplicaci\u00f3n de herramientas estrat\u00e9gicas, el uso de datos, el m\u00e9todo Kayzen para mejora continua de negocio y la venta de productos disruptivos a clientes generalistas.<\/p>\n<p dir=\"ltr\">En cuanto a la formaci\u00f3n, se trataron materias de inter\u00e9s para las oficinas Premier como el an\u00e1lisis de los incesantes movimientos de concentraci\u00f3n de corredur\u00edas, la segmentaci\u00f3n de compradores, la transformaci\u00f3n digital o el uso de la inteligencia artificial, entre otras.<\/p>\n<p dir=\"ltr\"><strong>Reconocimiento a oficinas Premier<\/strong><\/p>\n<p dir=\"ltr\">Por otro lado, tambi\u00e9n se celebr\u00f3 la tradicional entrega de premios de esta convenci\u00f3n anual, que consiste en la entrega de un obsequio simb\u00f3lico a dos oficinas Premier que hayan destacado en estos a\u00f1os por dos principios fundamentales: por un lado, la calidad e implicaci\u00f3n con la marca COSEBA, y, por otro, por el esfuerzo y proyecci\u00f3n de futuro.<\/p>\n<p dir=\"ltr\">De esta forma, la dos franquicias Premier reconocidas en La Habana han sido la oficina 1805 Coseba Churriana (Granada), que ha recibido el reconocimiento empresarial por su calidad e implicaci\u00f3n, y la oficina 1804 Coseba Granada IV, merecedora del Premio Juan Antonio Oca\u00f1a por su esfuerzo y proyecci\u00f3n.<\/p>\n<p dir=\"ltr\">\u00abSiempre es un honor y un placer reunirse, convivir, escuchar, ense\u00f1ar, aprender y hacer equipo con nuestra familia profesional, la Red Premier, verdadero motor y extraordinarios embajadores de la marca COSEBA. Esta XIV Convenci\u00f3n Premier 2023 nos ha servido para poner el foco en el objetivo com\u00fan de la compa\u00f1\u00eda, todo lo mucho y bueno que viene, permiti\u00e9ndonos compartir, adem\u00e1s, momentos inolvidables en una tierra tan acogedora como Cuba\u00bb, sentenci\u00f3 Jos\u00e9 Clavellinas, socio fundador y presidente del Consejo de Administraci\u00f3n de COSEBA.<\/p>\n<p dir=\"ltr\">Han colaborado en la realizaci\u00f3n de este evento FIATC Seguros, Helvetia Seguros Espa\u00f1a y DAS Seguros.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221;&#8230;<\/p>\n","protected":false},"author":197,"featured_media":15419,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":""},"categories":[339],"tags":[],"class_list":["post-15418","post","type-post","status-publish","format-standard","has-post-thumbnail","category-espacio-correduriasadecose"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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